Conversion Catalyst

Traffic grows, budgets grow — and conversion stays flat. Your team can't see where prospects drop off, so changes are based on opinion: the founder's hunch, the designer's preference, the last conference anecdote. Every page is a guess, and every guess costs paid traffic.

A structured CRO program built on one discipline — hypothesis, test, measure, ship.

1. 1A CRO audit and funnel-leakage report — where prospects leave, ranked by revenue impact
2. 2Heatmap and behavior analysis — on the pages that matter, not all of them
3. 3An A/B testing plan and execution — emails, landing pages, forms, and popups, with winners defined by conversions
4. 4Winning-variant rollout and measurement — shipped changes are measured, not celebrated
5. 5A monthly CRO report and test roadmap — what lifted, what's next, what the pipeline of tests is worth

Optimization is never finished — which is exactly why we structure it as a continuing program with evidence at the center. The discipline (hypothesis → test → measure → ship) is the difference between "website redesigns" and compounding conversion gains. Clients pay for evidence-based decisions, not opinions — and the evidence keeps accumulating.